When it comes to promoting yourself in the work world, LinkedIn is one of the most powerful social media tools available. So how do you use it to brand yourself effectively?
Launched in 2003, LinkedIn currently has 875 million members in 200 countries and has become a vital part of the modern workforce. Whether you are looking for clients, job opportunities, or to grow and network your business, this is one platform you can’t afford to ignore.
However, many people don’t take advantage of the full power of LinkedIn or think of it along the same lines as platforms such as Twitter or Facebook. The truth is that LinkedIn is unique and shouldn’t be approached like other social media tools.
So how do you take full advantage of what LinkedIn has to offer?